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Kanazawa Overtourism: Ensuring Local Resilience and Sustainable Tourism

  • Writer: Liam Larnach
    Liam Larnach
  • Jun 14
  • 1 min read

Kanazawa, renowned for its stunning gardens, historic geisha districts, and preserved samurai neighborhoods, faces the modern challenge of overtourism. As visitor numbers grow, it's crucial for the city to manage "Kanazawa overtourism" effectively, balancing tourism benefits with maintaining local resilience and quality of life.

crowd of people at kanazawa station
Autumn - arrival at Kanazawa station

The Impact of Overtourism in Kanazawa

Rapid tourism growth has strained local infrastructure, impacting iconic locations like Kenrokuen Garden, Higashi Chaya, and the Nagamachi Samurai District. Crowded streets, traffic congestion, and cultural dilution threaten Kanazawa’s charm.


Strategies for Sustainable Management

Kanazawa is actively implementing sustainable strategies to tackle overtourism. Measures include:

  • Limiting tour group sizes

  • Encouraging off-peak visits

  • Promoting less-known local attractions

  • Enhancing public transportation options

These efforts aim to distribute visitor flow more evenly and sustainably.


Strengthening Local Resilience

Local businesses and communities are adopting initiatives to ensure resilience:

  • Prioritizing local produce and artisans

  • Encouraging community-led tourism experiences

  • Education programs about sustainable tourism for residents

This empowers communities to actively participate in and benefit from tourism.


Future Vision for Kanazawa

To address overtourism sustainably, Kanazawa aims to develop tourism models that enrich the visitor experience without sacrificing local culture and lifestyle. Collaborative planning involving government, local businesses, and residents is essential to achieve this vision.

By managing Kanazawa overtourism effectively, the city can continue thriving as a vibrant, culturally-rich destination while safeguarding its unique heritage for future generations.


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